Leadership Team
Prima Business Agency is led by a strategic partnership rooted in clarity, execution, and shared vision. Our leadership brings together operational precision and marketing intelligence to support businesses that are ready to move with intention and consistency.
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Together, we guide clients through structure, strategy, and sustainable growth by aligning how a business operates with how it shows up. Every decision is grounded in discernment, experience, and a commitment to building businesses that function well behind the scenes and lead confidently out front.
At Prima Business Agency, we believe business runs best when structure and strategy meet clarity. Every member of our team brings proven expertise and a genuine commitment to helping service-based founders grow without losing peace in the process.
Michelle Welch
Founder & COO
Michelle Welch is the Founder and Chief Operating Officer of Prima Business Agency. She is an operations and productivity strategist with over eight years of experience helping service based businesses build structure, strengthen execution, and operate with clarity and intention.
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Michelle is known for her ability to see what is not working beneath the surface. She identifies operational gaps, misaligned workflows, and decision fatigue that quietly limit growth and create burnout. Her work focuses on designing systems that support consistency, leadership rhythm, and sustainable capacity.
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Through a hands on and discerning approach, Michelle partners closely with clients to simplify operations, create order, and establish foundations that allow businesses to function well without constant oversight. Her philosophy is simple. Structure creates capacity. Capacity creates peace.
Cameron Dieudonne
Chief Marketing Officer
Cameron Dieudonné serves as Chief Marketing Officer at Prima Business Agency, leading brand strategy, messaging, and marketing execution. He brings a thoughtful, results driven approach to helping businesses communicate clearly, position themselves with intention, and build visibility that supports long term growth.
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With experience across consulting, marketing, and creative strategy, Cameron focuses on alignment between brand presence and business operations. His work ensures that marketing efforts are not just visually strong, but strategic, consistent, and connected to the company’s overall goals. Cameron is known for his steady leadership style, attention to detail, and commitment to building brands that are both credible and sustainable.